Author Archive

Yahoo Shopping Bid Increase

Relax, it’s just the typical holiday increase that we see every year, not a permanent increase.  I did just want to let everyone know about it just in case you didn’t get or see the email notice.
From November 2, 2009 through December 29, 2009 all CPC will be increased by 25% across all categories.

Deals Available!

Do you offer special promotions or deals on your products? Well if you do you should check out the features available on some of the shopping engines at no additional charge for you! However, some do have additional charges. For example, let’s look at Shopzilla.com and Bizrate.com. A single feed is used to update both [...]

Shopping.com lowers CPC prices

I got an email the other day from shopping.com stating some category CPC prices were dropping. This actually took place on March 1. It looks like 200 categories or so will be affected. I took a quick glance through the new rate card and saw drops ranging from $.10 to $40.
If your not already listed, [...]

Create a tab-delimited data feed file in 4 steps

If you’ve never created a tab-delimited file before, it’s pretty simple. I recommend using some sort of spreadsheet program like Microsoft Excel or if you need a free option check out Open Office.
Step-by-step
1. Open Excel or other program and create a new spreadsheet.
2. The first row in the document should contain header attributes. (Check [...]

Say goodbye to JellyFish and SmackShopping

For those who aren’t familiar, SmackShopping was a shopping engine that offered live shopping and sort of worked in a reverse way as typical shopping sites.  It has changed a bit since it was purchased by Microsoft in 2007.
It had a service called the Deal of the Day.  When the Smack Deal of the Day [...]

Amazon.com Launches Game Store - FREE Games!

Amazon.com continues to flex some innovation muscle. On Tuesday, Amazon.com took its first step into the downloadable game market by launching in beta the Amazon Game Downloads store.  The game store features over 600 games and nicely priced from $6.99 to $9.99.
If you are like me and prefer to play a game once or twice [...]

Create Your Data Feed

Simply put, a data feed is just a list of products or services submitted to shopping sites in order to have the products displayed alongside your competition for comparison.  Some feeds require the columns be in a certain order, so check the specs for each engine before you submit.  Many sites accept a Google feed [...]