The Shopping Engine Guide
Below is a list of comparison shopping engines, a brief explanation, and related links to each. Use this list to help decide where to list your products. This page will always be posted in the top navigation links and it will be updated regularly. So bookmark this link and check back often. (Please note that some of these shopping engines may be partners of other sites, so it is not always necessary to submit your feed to each and every one)
Key:
(Google Adwords Network Partner) - Indicates that if you run search ads on the Google partner network (this is not the same as the content network), then your ads will display on that site.
Shopping.com
(Google Adwords Network Partner)
description: Shopping.com is a PPC comparison engine owned by Ebay and offers users enough search and sort options to accurately research any number of products farily quickly. There are plenty of product reviews provided by epinions.com. Holding a top 500 Alexa ranking means there is plenty of traffic for merchants. If you offer general merchandise, Shopping.com is a great site to submit your feed to.
Shopzilla.com
(Google Adwords Network Partner)
description: Shopzilla.com was founded in 1996 and is considered a leading comparison shopping engine. They were among the top 50 U.S. Web properties in 2008. They operate on a PPC model and offer ftp and bulk uploading through the Web interface. Merchant products are displayed across their network of downstream affiliates including it’s sister site, Bizrate.com.
Pricegrabber.com
(Google Adwords Network Partner)
description: Pricegrabber.com, an innovator in online comparison search engines, is designed to help savvy shoppers quickly find and compare millions of products from thousands of online merchants. Charging merchants on a PPC model and offer simple ftp uploads. They too have several downstream affiliates who will display your product listings.
NexTag.com
(Google Adwords Network Partner)
description: TIME Magazine has named NexTag.com one of the 50 best websites
in 2008. Search thousands of merchants for products, morgage lending, education, travel services, and more. Offers a PPC pricing model and simple ftp integration. NexTag also offers TruePrice comparison
(price + tax + shipping).
Bizrate.com - (Shopzilla partner)
(Google Adwords Network Partner)
description: Bizrate is opperated by Shopzilla and offers the same PPC pricing model. Data feeds are managed through Shopzilla. Bizrate offers a popular merchant ratings system and a customer survey program that can help with other key marketing objectives.